Maha is Committed to Community Growth
You know it for the kick-ass music, innovative speakers, and fun days in the sun, but did you know that Maha is also a nonprofit organization?
December 3, 2019
Our goal from Day One has been to help put our home city, Omaha, on the map.
But it goes even deeper than that: Maha is also addressing the workforce deficit in our city by becoming a meaningful tool for talent attraction and retention.
Did you know?
In Nebraska, there’s an immense need for a larger workforce.
Source: Population & Demographic Trends, presentation by Bryan Slone at First Annual Aksarben Stakeholders Meeting, page 19
A large percentage of millennial-aged potential workers in the U.S. are thinking about a significant move to a different city or state.
Source: “Investing in Place for Economic Growth and Competitiveness – Research Summary,” American Planning Association, May 2014
The “Brain Drain” struggle is real.
Source: “The Impact of a Walkable, Workable, and Livable Midtown Omaha,” Midtown 2050 Development Corporation, Goss & Associates Economic Solutions, January 24, 2017.
Meanwhile, 36% of people say that “vibrant centers of entertainment and culture” are a high priority when deciding where to live* — and Maha Festival fits that bill.
Gatherings like the annual Maha Festival are one piece of a larger picture of overall city livability — keeping residents engaged, connected, inspired, and having excessive amounts of high-quality fun.
Source: “Your Maha Festival & Omaha Experience” survey issued by Maha to email list, November 2019.
Source: “Your Maha Festival & Omaha Experience” survey issued by Maha to email list, November 2019.
Of course, everything comes with a cost. Maha Festival has “grown up” a lot since its first event in 2009 — it has even sold out twice! While the total cost of putting on this world-class music festival continues to rise, ticket sales account for just one-third of the total budget. The rest needed to put on Maha Festival comes from community support: from our generous sponsors, grants, and donors like you.
If you believe in putting Omaha on the map and making the region a fulfilling place to live and work, you can help by becoming a Maha donor in any amount. Donations are accepted any day of the year at the city’s community online giving platform, OmahaGives.org.
If you can’t do financial support, consider volunteering — Maha Festival is powered by more than 800 fierce individuals!
*Source: “Investing in Place for Economic Growth and Competitiveness – Research Summary,” American Planning Association, May 2014.